PARTY HARD
article of 10.02.2026
BUILT INTO OUR DNA
One thing is certain: the joy of celebration is deeply ingrained in our bones. Excavations suggest that people were celebrating, dancing, and raising a glass on a grand scale as early as 2,000 BC. The occasions were apparently reserved for aristocratic ceremonies and religious celebrations. But they (apparently) weren't the only ones having a good time. The truth is: Regardless of the times or rank, people have always needed to celebrate and break away from their everyday lives.
OUR TIMES, OUR PARTIES
Sure, there are a variety of occasions where celebrating is officially a must: from Easter and Christmas to birthdays and weddings. But basically, no one tells us how and why we should celebrate anymore. We at the Burg see this freedom as a great opportunity to say: Dear Friends, dare to celebrate however you want, and you're welcome to do so with us. Because we are the place that shows all judgement to the door and invites carefree nonchalance through the window.
FREEDOM AND COMMUNITY
Even though the “why” isn't that important, we'd like to end by revealing why the Burg loves to celebrate. Because freedom and community are closely intertwined. Just forget your worries, dance without restraint and treat yourself to a glass too many. And a great party brings it all together: singing, laughing, and feeling real emotions. So we say: Thank you for the parties. We look forward to many more wonderful times!
FUN FACT
The most expensive celebration in the world was arguably the wedding of Vanisha Mittal, daughter of steel magnate Lakshmi Mittal. The cost is estimated at over $75 million.
FUN FACT
The record for the longest dance party marathon, including an entry in the Guinness Book of Records, has been held by England since 2015. Duration: 55 hours and 40 minutes.
One thing is certain: the joy of celebration is deeply ingrained in our bones. Excavations suggest that people were celebrating, dancing, and raising a glass on a grand scale as early as 2,000 BC. The occasions were apparently reserved for aristocratic ceremonies and religious celebrations. But they (apparently) weren't the only ones having a good time. The truth is: Regardless of the times or rank, people have always needed to celebrate and break away from their everyday lives.
OUR TIMES, OUR PARTIES
Sure, there are a variety of occasions where celebrating is officially a must: from Easter and Christmas to birthdays and weddings. But basically, no one tells us how and why we should celebrate anymore. We at the Burg see this freedom as a great opportunity to say: Dear Friends, dare to celebrate however you want, and you're welcome to do so with us. Because we are the place that shows all judgement to the door and invites carefree nonchalance through the window.
FREEDOM AND COMMUNITY
Even though the “why” isn't that important, we'd like to end by revealing why the Burg loves to celebrate. Because freedom and community are closely intertwined. Just forget your worries, dance without restraint and treat yourself to a glass too many. And a great party brings it all together: singing, laughing, and feeling real emotions. So we say: Thank you for the parties. We look forward to many more wonderful times!
FUN FACT
The most expensive celebration in the world was arguably the wedding of Vanisha Mittal, daughter of steel magnate Lakshmi Mittal. The cost is estimated at over $75 million.
FUN FACT
The record for the longest dance party marathon, including an entry in the Guinness Book of Records, has been held by England since 2015. Duration: 55 hours and 40 minutes.